How To Apply And Remove Mascara

By the title of this blog post you might be thinking “I already know how to do these things!” However, just stick with us here because you might learn something new. You could even find out that the way you’ve been removing your mascara is damaging your luscious lashes and causing them to fall out prematurely. Continue reading (or watch the video below) to learn more on how we recommend for you apply and remove The Lash Project mascara.





The Lash Project mascara is very different than most mascaras on the market today, so proper application is crucial to your results in using it. First, be sure never to pump the wand up and down in the tube. You may already know this but just in case we wanted to give you a loving reminder. Doing this pushes air in the tube and then the mascara will dry out. Instead, when you open your mascara swirl or circle the wand inside of the tube, so it scrapes the insides and picks up the product. After this pull the wand out and dab off any excess from the tip of the wand onto the edge of the tube. 


For the actual application of your mascara, Andrea recommends looking down in a hand held mirror. Doing this will help you not to get any transfer onto your eyelids then you’ll want to swipe and wiggle the mascara starting from the base of your lashes to the tips. Doing this helps to separate your lashes, so they don’t get clumped together. I also like to rotate the brush as I go up from the base of my lashes. I find doing this helps to get the mascara off from different parts of the wand, and it curls my lashes a bit more, so I don’t have to use a lash curler. Then you’ll use the tip of the wand on the outside edges of your lashes and swipe and wiggle the wand a little more. I’m fondly calling this the swipe and wiggle technique, and I wish someone would turn it into a song. How fun would it be to have a swipe and wiggle song to listen to when applying your mascara!?




There are a lot of different mascara and eye makeup removers out there. If you are lucky enough to have found one that works for you fantastic! Use it. However, if you haven’t found one you like yet give coconut oil a try (as long as you are not allergic to coconuts of course). Other types of oils work too, but Andrea and I are big coconut oil fans! The biggest thing you’ll want to remember whether you are using oil or an eye makeup remover is not to rub or scrub at your eyes. If your eye makeup remover makes you feel like you have to do this, I recommend trying something else. It’s the rubbing, scrubbing and pulling on your eyes that contribute to lash damage as well.


To remove your mascara you’ll start off by applying your oil to a cotton ball, round or a gentle cloth and press that against your eyelashes and hold it there for a few seconds. Once you feel like you’ve let the oil do its magic for a decent amount of time you’ll slowly drag the cotton ball, round or cloth all the way down. You should see the product under your eye. You’ll do this a few times making sure always to swipe down in one direction. Then you’ll swipe under your eye to remove the mascara from there. Depending on how much mascara you’ve applied you may have to do this more than just once. Andrea also likes to use a tissue to clean up any residue that may be left over.


That’s all there is to it. By following these super easy steps you’ll get the most out of your mascara plus keep your lashes healthy and strong!


Here’s to fabulous and healthy lashes!



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