Brownie Points


Brownie Points is a matte, medium brown with a warm undertone. It will complement blue and green eyes perfectly but also will work well for those with brown eyes as long as it’s either lighter or darker than their natural eye color so there’s contrast. It can be applied lightly all over the lid, heavier for the crease or outer corner, with a slightly damp brush to darken the outer corner even more AND it even works great as a brow powder for those with light to medium brown hair.

Purchase this product & earn 13 Points! Learn More

Because Every Woman Deserves It.

Customer Reviews
4.9 Based on 51 Reviews
Write a Review Ask a Question

Thank you for submitting a review!

Your input is very much appreciated. Share it with your friends so they can enjoy it too!

Filter Reviews:
  • color
  • shade
  • eyeshadow
  • eyes
  • eyeliner
  • pigment
  • crease
  • Andrea
  • Brownie Points
  • time
Donna J.
great crease color!

Love this color in the crease.

Rebecca B.
Everyday brown

Very nice warm tone brown that’s great for everyday! I use it in my outer corner into my crease along with sand castle on my lid and it’s perfect. It’s buildable and plays great with other shades! I am very impressed so far with how the shades apply and stay put throughout the day. This was my first time using their eyeshadows and I can’t wait to add more to my collection!

Shana S.
United States United States
Love the shadow

My first time buying the shadow. I use it as eyeliner for both upper and lower lids. I love the feel and look and it far surpasses other organic shadows.

Nora R.
Best dark eye shadow I've ever used.

Great color, goes one smoothly, stays on all day, wonderful product.

  • What's your age range? 70
  • What's your beauty style? Natural
Adrienne M.
Pleasantly surprised by what I got

So I don't know if anyone else sees the eyeshadow colors differently online vs real life, but the Brownie Points shadow I got is different from what I was expecting. The one I received is a bit lighter and cooler-toned than how I saw it online, which was a more chocolatey-brown color. They say in the description that is has a warm undertone, but honestly it looks pretty darn neutral to me. I think this would go with just about any other color. Brownie Points is extremely versatile and nicely pigmented. Easy to apply and blend. I like it!

  • What's your age range? 40-49
  • What's your beauty style? Natural


All Red Apple eyeshadows are gluten free, paraben free, allergen free, cruelty free and vegan. Our mineral eyeshadows are made with the finest and purest ingredients and are non-comedogenic. Whether used wet or dry, our eyeshadows give you beautiful, long-lasting color that won’t fade or crease!

Additional information

Eyeshadow Color Family

Browns & Blacks

Eyeshadow Finish


Allergen Information

Corn Free, Cruelty Free, Dairy Free, Nut Free / Fragrance Free, Petroleum Free, Soy Free

Eyeshadow Ingredients

Ascorbic Acid, Mica, Titanium Dioxide, Octyldodecyl Stearoyl Stearate, Zinc Oxide, Silica, May contain iron oxides, Ultramarines