Prime Time Eye Shadow Primer
From: $20
Eliminate eyeshadow creasing and tired looking eyes. The last eye primer you’ll ever need. Use a very small amount to color correct and prime the eyelids, which will make this pot last for at least a year. This hypoallergenic eye shadow primer for sensitive skin is guaranteed to not cause allergic reactions – no more itchy, red, tired eyes!
Your Options:
Pan Only = No case. This option is for putting the primer pan into your magnetic Z-Palette, next to your eyeshadow pans.
Twist Off Case = Comes in black 2 piece twist open case. It’s the same product as the pan only. We glue the pan into this black case for those that prefer it separate.

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Eliminate mid-day eye shadow creasing & disappearing acts with Prime Time eye shadow primer. Your eyes will look awake and bright. If you choose to apply shadow on top – it will last for 8+ hours. Prime Time keeps oily eyelids from ruining eye shadow application and corrects any natural discoloration. This hypoallergenic eye shadow primer for sensitive skin is guaranteed to not cause adverse allergic reactions, no more itchy eyes! The texture is a creamy powder consistency. Not a liquid, powder, or cream but somewhere in between.
How To Apply Our Hypoallergenic Eye Shadow Primer:
With clean and dry eyelids, use your pinky finger and get a SUPER SMALL amount of the primer on your finger. Gently, apply from your clean finger all over your eyelid and anywhere else you want. Let dry for one minute before topping with eye shadow.
If Prime Time matches your skin tone, you can use a finger or makeup brush and apply under eyes and on blemishes.
NOTE: Make sure not to use too much! This product should last you a very long time. Using too much on your eyelid will result in creasing, which defeats the point!
Product Videos – Prime Time Hypoallergenic Eye Shadow Primer
Here’s a helpful video with on how to use a very little amount of the product and how applying it the right way reduces creasing, corrects the color and brightens up tired eyes. Also, checkout the raving reviews of how our Prime Time Hypoallergenic Eye Shadow Primer works wonders for people with dry and sensitive skin. Also, If you commonly have allergic reactions to eye makeup, we’ve have an article on why this happens.
Allergen Information | Corn Free, Cruelty Free, Dairy Free, Nut Free / Fragrance Free, Petroleum Free, Soy Free |
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Ingredients - Eye Primer | Carnauba, Magnesium Carbonate,, Decyl Oleate, Isopropyl Titanium Triisostearate, Phenoxyethanol., Hydrogenated Polyisobutene, Octyl Palmitate,, May contain: Iron Oxides, Titanium Dioxide, Ultramarines. |
Choose An Option | Pan Only, Twist Off Case |