Prime Time Eye Shadow Primer

From: $20

Earn up to 25 Points.

Eliminate eyeshadow creasing and tired looking eyes. The last eye primer you’ll ever need. Use a very small amount to color correct and prime the eyelids, which will make this pot last for at least a year. This hypoallergenic eye shadow primer for sensitive skin is guaranteed to not cause allergic reactions – no more itchy, red, tired eyes!

Why Shop At Red Apple Lipstick?

Because You Deserve It.

Eliminate mid-day eye shadow creasing & disappearing acts with Prime Time eye shadow primer. Your eyes will look awake and bright. If you choose to apply shadow on top – it will last for 8+ hours.  Prime Time keeps oily eyelids from ruining eye shadow application and corrects any natural discoloration.  This hypoallergenic eye shadow primer for sensitive skin is guaranteed to not cause adverse allergic reactions, no more itchy eyes! The texture is a creamy powder consistency. Not a liquid, powder, or cream but somewhere in between.

How To Apply Our Hypoallergenic Eye Shadow Primer:

With clean and dry eyelids, use your pinky finger and get a SUPER SMALL amount of the primer on your finger. Gently, apply from your clean finger all over your eyelid and anywhere else you want. Let dry for one minute before topping with eye shadow.

If Prime Time matches your skin tone, you can use a finger or makeup brush and apply under eyes and on blemishes.

NOTE: Make sure not to use too much! This product should last you a very long time. Using too much on your eyelid will result in creasing, which defeats the point!

Product Videos – Prime Time Hypoallergenic Eye Shadow Primer

Here’s a helpful video with on how to use a very little amount of the product and how applying it the right way reduces creasing, corrects the color and brightens up tired eyes.  Also, checkout the raving reviews of how our Prime Time Hypoallergenic Eye Shadow Primer works wonders for people with dry and sensitive skin.  Also, If you commonly have allergic reactions to eye makeup, we’ve have an article on why this happens.

Allergen Information

Corn Free, Cruelty Free, Dairy Free, Nut Free / Fragrance Free, Petroleum Free, Soy Free

Ingredients - Eye Primer

Carnauba, Magnesium Carbonate,, Decyl Oleate, Isopropyl Titanium Triisostearate, Phenoxyethanol., Hydrogenated Polyisobutene, Octyl Palmitate,, May contain: Iron Oxides, Titanium Dioxide, Ultramarines.

Choose An Option

Pan Only, Twist Off Case

Customer Reviews
4.7 Based on 328 Reviews
5 ★
4 ★
3 ★
2 ★
1 ★
Customer Photos
Write a Review Ask a Question

Thank you for submitting a review!

Your input is very much appreciated. Share it with your friends so they can enjoy it too!

Filter Reviews:
  • primer
  • eyes
  • eyeshadow
  • color
  • skin
  • crease
  • little
  • place
  • lids
Kathy P.

No allergy eyes

I can use very few products because of the metallic in the product or the red dies. My eyes are very sensitive and they blow up like balloons. This make up is great.

  • What's your beauty style? NaturalClassic
  • What's your age range? 60-69
Joanne F.

Best overall primer

Believe it or not I use this as a stand alone eye shadow and as a primer .. best product

  • What's your beauty style? Low Maintenance
  • What's your age range? 60-69
Cassandra R.

Practical and lovely

I'm new to using an eye shadow primer. It really does create a blank canvas effect, keeps my eyeshadow lasting longer and looks great alone.

Pat W.

Prime Time every time

I’ve been buying Prime Time for yrs now. It really is a must to help keep eye shadows on all day. I never have to worry about a skin reaction .

  • What's your beauty style? Natural
  • What's your age range? 60-69

Smooth and fabulous!

I found this site when I was looking for guidance about eye shadow colors that go together. This site was so helpful showing examples and tutorials. I am over 50 and was looking for colors that would enhance my eyes without calling attention to them with bold colors. I found the perfect combination of colors and the primer is so smooth and easy to use. Very happy with the purchase.

  • What's your beauty style? Natural
  • What's your age range? 50-59