Truly Hypoallergenic Eyeshadows.
More Product. Talc Free. No fillers. No toxins.
No more itchy eyes – ever.
Crafted with care in the USA, using the highest-quality ingredients for truly hypoallergenic eyeshadows
Let’s Keep It Easy, Shop By Eye Color
Buy Eyeshadows With Confidence. Eye Shadows Curated Just For Your Eye Color.
Only Buy Shades You Love
Traditional palettes make you purchase shades you don’t want. However, with the R.A.L. Eye Shadow system fill your palette with shades you love. The Z-Palette holds up to 9 shadows. Fill it with any of our 46 very wearable shades.
How The Z-Palette
Remove, replace, recycle, zero waste.
Shop All Mineral Eyeshadow
40+ timeless shades with silky application.
Meet Our New Matte Shadows
9 highly pigmented classic shades.
Long Lasting, Velvety Texture Buildable & Blendable
Benefits For You
Every eyeshadow needs a great start. $27
End mid-day creasing and create a great canvas for your eyeshadows to pop.
Gluten Free Eyeliners
5 great shades that won’t irritate your eyes. $24
Reusable, Refillable, Magnetic
The magnetic Z-Palette is an exciting Eye Shadow Case where you customize your own palette and replace any eye shadow you use up without replacing the whole palette. This sleek and luxurious case features a strong magnetic base & lid. It holds up to 9 eye shadows safely and securely.
Why Real People Trust & Love Red Apple
Talc-Free Eye Shadows
At Red Apple Lipstick all eye shadows are made in the USA and we DO NOT use talc in our eye shadows. Talc can cause allergic reactions to eye makeup